Renovation Addicts and DIY lovers with a passion for Home Design.
Meet Belinda & Belinda, the masterminds behind Oohm.
Renovating For Profit is their specialty with over 30 personal projects between them and a love of creating a beautiful home for less. As life long friends the two Belinda’s have become accidental bloggers, as they strive to share inspirational tips and know how with their Oohm Community of Home Lovers. Find out how you too can create a beautiful home on a budget, plus learn how to renovate to increase income and equity.
Tell us about your business
On our blog – www.oohm.com.au – the 2 Belinda’s share tips and information about renovating for profit and decorating, creating beautiful homes on a budget. We offer a Renovation Consultancy and an E-decor service.
Why did you start your business?
For a long time, we have both helped family and friends with property research, finding the right property at the right price, organising finance, purchasing properties, renovation advice and styling tips. Between us (and our husbands) we have wide reaching experience in property so began by starting a Facebook page sharing tips and hints on all things related to property. Our aim was to gather home loving followers and open an online home wares store, which we will do soon.
What do you love about your work?
As lovers of interior design, home wares, beautiful architecture and all things related to property, we spend our days immersed in lovely images and interacting with our inspired tribe of home-lovers on Social Media and our blog. We continue to run our independent property companies and renovate our own homes. We are busy, but privileged to spend our days doing what we love.
What do you want to be known for?
Helping others to profit from property renovations, sharing our renovation strategies, budget and design tips – designer looks at affordable prices. I have my own personal little favourites and they make me smile each morning when I see them in my kitchen. I hope to share that around. It’s all about life’s simple pleasures.
What are you aiming to achieve in the next 12 months?
We have built some wonderful partnerships, in particular with the charity Heartfelt Homes, who we wish to support more as our business grows; also with the On The House Group, producing quality content for their readership via the “Renovation Ideas” blog.
Within 6 months – Videos on How to DIY and renovation tips plus hopefully some blog sponsorship will come our way. As well as the launch our online shop.
Within 12 months – our goal is to be running renovation workshops and write books.
What is the best piece of advice you have for someone starting their own business?
Just get started sharing information about something that you love, and learn along the way.
Pay people for the things that you aren’t good at and which will take too much of your time to figure out when you could be doing more important things. Ensure everyone in your business is working to his or her strengths and surround yourself with people who share your vision and passionate commitment. We knew a lot about renovation and property, but very little about business on the Internet and blogging. It’s been a steep learning curve, but worth every minute and it’s been fun.
Phone: Belinda Smith 0419 496 625 | Belinda Westblade 0407 443 958